As a Marketing Operations Specialist, you will report directly to Windfall’s VP of Business Operations and work closely with our Sales, Marketing, Customer Success, Business Development, and Finance teams. Your primary function will be to help maintain and improve the data and workflows in our Salesforce CRM and Hubspot MAP, perform business process analyses, and support cross-functional initiatives to help Windfall achieve revenue targets. The ideal candidate will have a proven track record of helping go-to-market teams make informed business decisions, developing system solutions, user acceptance testing, adoption, and post-implementation support.

We’re on a mission to change how organizations perceive and use people data. And we hold true to our core values of: (1) Be an excellent communicator; (2) Operate with transparency; (3) Provide leverage, not optimization; (4) Make a difference every day; and (5) Act with integrity and trust.

Responsibilities:

Serve as an assistant system administrator for Hubspot and Salesforce and integrated tools, as assigned
Oversee lead routing and other key operational processes including, but not limited to, account assignment and rules of engagement, lead and contact management, opportunity pipeline management, and campaign management.
Build, evaluate, and monitor automated workflows for the revenue organization
Facilitate requests for new functionality and KPI reporting
Gather valuable insights from lead and pipeline management reporting
Develop comprehensive documentation to support best practices and adoption compliance
Ensure data cleanliness through routine auditing of data and process compliance
Collaborate with go-to-market teams on best practices for tech stack usage and ensure compliance

Requirements:

Bachelor's degree or equivalent demonstrated success
2+ years of experience working in revenue and sales operations
Highly proficient in HubSpot, Salesforce, Microsoft Suite, and Google Suite
Excellent report development and data analysis tool skills
Ability to be effective in an unstructured environment requiring new perspectives and creative approaches and with multiple competing deadlines. Able to adapt quickly to changes
Outstanding social and communication skills in a professional environment
Strong listening skills with the willingness to ask questions and suggest new ideas
Excellent problem-solving, project management, and analytical skills
Ability to thrive in a collaborative work environment that requires teamwork, trust, and the willingness to jump into new projects to help the team
Curiosity to learn new things, especially around systems, processes, and tools

Preferred Requirements:

Salesforce Administrator Certification
Experience with Groove, LinkedIn Sales Navigator, ZoomInfo, and CauseIQ

About Windfall

Windfall is a people intelligence and AI company that gives go-to-market teams actionable insights. By democratizing access to people data, organizations can intelligently prioritize go-to-market resources to drive greater business outcomes. Powered by best-in-class machine learning and propensity modeling, Windfall activates insights into workflows that engage the right people for each respective organization. More than 800 data-driven organizations use Windfall to power their business.

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